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Thursday, August 21, 2008

Regent Cruise Ships to Get Major Upgrade

Regent Seven Seas Cruises already is one snazzy cruise line. But it's going to be even better in a few months, say executives, thanks to a major overhaul of its two largest ships.

Industry watcher Travel Weekly today reports that its two 700-passenger ships, the Seven Seas Voyager and Seven Seas Mariner, will go into drydock later this year for a massive, $40 million makeover that will include a complete refurbishment of public areas.

The upgrade to the celebrated luxury line comes in the wake of its buyout last year by Apollo Management, a private equity firm that also has bought controlling stakes in Oceania Cruises and Norwegian Cruise Line. Apollo has combined the management of Regent and Oceania under an entity called Prestige Cruise Holdings.

"We will be raising the bar on Regent," Prestige CEO Frank del Rio tells Travel Weekly. "It's a very successful brand, but under Prestige Cruise Holdings you will see significant improvements."

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